Regulation of Mass Media

Question 1

scarcity of EM space

Answer 1

• reason why government regulates broadcast media

- only so many people can use EM for broadcast purposes

Question 2

accessibility to children

Answer 2

• reason by government especially regulates broadcast media

- hard to control child’s access to broadcast media

Question 3

deregulation

Answer 3

recent trend
-get rid of old regulations and limits
ex/ used tp jave tp submit detailed logs to FCC
-most regulation is self-regulation

Question 4

New regulations

Answer 4

• TV sets need vchip to block certain channels (can look at ratings)
• 3 hrs of educational programming for children per week (but never defined)
• little teeth

Question 5

advocacy

Answer 5

-groups are involved in regulation process by pressuring media to regulate
ex? American Family Association - boycott
-left and right wing both guilty

Question 6

3 S’s

Answer 6

sex, swearing, Satanism

• what parents groups are most concerned with
• in order of most commonly given reading for banning something
• over half attempts to ban books are successful

Question 7

Corporate Regulation

Answer 7

• Walmart is 2nd biggest seller of pop music
• won’t sell music with warning stickers on them
• will change product of music to suit Walmart’s clout