Ratios Flashcards
Profitability Def
Profitability refers to the earning capacity of the business during the accounting period.
Profit Ratio Def
shows the percentage of profit that is contained in each dollar of sales.
Results for profit ratio
higher the better, ideal is any positive amount as negative amount indicates a loss has been made
Factors that will increase trend for profit
selling a greater proportion of high profit items
cost of sales may have decreased
expenses may have decreased
Factors that will decrease trend for profit
selling a higher proportion of low profit items
cost of sales may have increased
expenses may have increased
Gross profit def
gross profit ratio is a measure of the level of profit available, after subtracting the cost of sale expense to cover remaining expenses of a business.
gross profit results
higher the better
ideal is any psotive amount as negative amount shows that gross loss has een made
gross profit increasing trend
increase in the selling price of the inventory higher than any increase in the purchasing price
business has purchased inventory at a lower price
gross profit decreasing trend
increase in purchase price of the inventory higher than any increase in selling price.
decrease in selling price of inventory possibly caused by new competitor entering the market, a
Expenses Ratio def
Expense ratio compares the sales to the total operating expenses, e.g. selling and distribution, general and administrative and financial expenses. From this ratio the owner of a business can see extent to which the operating expenses have affected the profit.
Expenses result
Lower the better
expenses increasing trend
expeneses has increased
net sales have decreased
expenses decreasing trend
expenses have decreased
net sales have increased
Rate on Return on Assets Def
Rate on return on assets ratio shows overall earning power of total assets before any payment to equity or debt providers
Rate on return on assets results
higher the better
ideal is positive amount, as negative result indicates loss has been made