Quiz 7 Flashcards

1
Q

Which is true of production of services?

A

Customers are more involved in production of services than in production of goods.

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2
Q

Liability for service providers is

A

related to malpractice.

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3
Q

One of the reasons that the SERVQUAL tool is used by many firms is that SERVQUAL

A

has been shown to be valid and reliable even when applied to diverse types of service entities.

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4
Q

Which correctly describes the SERVQUAL items and dimensions?

A

Tangibles – Employees will be neat-appearing.

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5
Q

Services blueprinting is a tool to help with brainstorming activities that lead to customer service improvement. Which is true about services blueprinting?

A

Standard times should be established for each step in the blueprinted process.

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6
Q

“Moments of truth” in service blueprinting

A

can occur at various stages of the product life cycle

can happen face-to-face, over the telephone, through a machine, or through the mail.

are the fail points identified in a service blueprint.

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7
Q

An example(s) of poka-yokes(fail-safe measures) is/are:

A

Premeasured cooking ingredients

Parts that can only fit together in the proper way.

Auto-shut off of small electrical devices after a period of non-use.

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