Questionaires Flashcards

1
Q

Likert Scale

A

a num rating that ppl indicate their agreement w/ statement (1-5)

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2
Q

Questionaire

A

set of written questions that ptps fill in selves
could = web based / paper based
= self report
report own feelings & opinions

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3
Q

Self Report Measures

A

ask respon to report own exper directly
Qual data through open ?s
inc validity - should = true reflection of ptps thoughts behav & attitudes

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4
Q

Closed Questions

A

fixed choice of responses
eg yes/no likert scale, fixed choices
= quan data, facts, easy & quick to answer & keep control w/ questioner

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5
Q

Open Questions

A

no fixed response respons can answer how wish & at length
= qual data, ask to think & reflect give opinions & feelings - respon has control

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6
Q

Validity of Questions

A

?s should be operationalised so are clear - inc face val
avoid double barrelled ?s, double negs & over comp lang - need pilot study to check for issues
way written can cause bias - leading ?s & emotive lang - suggest answer & ?ers views - SDB

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7
Q

Strengths

A

cost effective
large samples can = ach quickly
can prod easy to analyse quan data
can gather in depth qual data

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8
Q

Weaknesses

A

social desireability bias
response bias - ppl respond too quickly & X read ?s properly
low response rate
no rapport so may not reveal personal info

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