Interviews Flashcards
Self Report Technique
a meth where ptps tell you about their own behav, feeling / expers - interview/questionaire
Semi - Structured Interview
some pre deter ?s but interviewer can develop others in response to answers
Structured Interviews
follow schedule - set list of ?s
Unstructured Interview
m like convo on theme w/ interviewer asking ?s as they arise as part of convo
make interview m valid but inc DCs & social desireability bias
Closed Questions
collect quan data
give facts
easy & easy to answer
?er has control
Open Questions
collect qual data
ask to think & reflect
give opinions & feelings
respondent has control
Structured Interviews Strengths
cost effective & faster than unstruc
replicable
little training needed
can prod easy to analyse quan data if closed ?s
can gather in depth qual if open ?s
Structured Interviews Weaknesses
social desireability bias
not possible to deviate from interview schedule so can’t explore things ptp says in m depth
Unstructured Interviews Strengths
can develop rapport meaning m valid, personal, insightful info
can ask follow up questions on ares of interest to get m detail
can ask for clarification
Unstructured Interviews Weaknesses
social desireability bias
slower & m costly than questionaires
need to train interviewers
not easy to replicate
may have irrelevant info to sift
interviewer bias