Quantitative Karina General Flashcards
what are the four main types of quantitative data gathering?
Survey
Observation
Behaviour / implicit
Biological / physiological / neurological
What are the two main sources of bias?
participant
researcher
what kinds of participant bias?
- social desirability
- demand characteristics
what kinds of researcher bias?
- experimenter expectations
- selective reporting of data
- rare occasions – falsifying data
what types of validity are there?
internal
external
ecological
what is Internal Validity of Design?
extent of cause-effect claims,
and ability to rule out alternative explanations
what is external Validity of Design?
External Validity of Design – extent to which findings can be generalised
what is a Non-experimental Research Designs
?
• Examine relationships between naturally occurring characteristics of individuals or events
however in Non-experimental Research Designs… you cannot….
No cause-effect claims
what are the advantages ?
- Studying phenomena that cannot be experimentally manipulated
- Examining ‘real behaviour’ in ‘natural setting’ (although can be conducted in lab)
- Avoids demand characteristics, participant roles, experimenter bias
what are the disadvantages?
• Cannot form confident causal inferences • Direction of causality:
X → Y or Y → X?
¥ Third variable problem: Z → X and Y
¥ Person, environmental, and operational
confounds (think of some of the confounds in a study examining the relationship between exposure to violent media and aggressive behaviour)
3 main types of non-experimental research?
- Correlational research (observation/survey research)
- Archival research
- Case studies
what are the key points to observational research?
• Unobtrusive observations best
- If possible, make audio and visual recording
- Quantifying data:
Ð Develop a coding scheme; clearly and simply define behaviours; use clear operational definitions
• Have at least 2 independent observers – measure inter-rater reliability
what are the Measures used to quantify behaviour in obs research?
- frequency – number of times in a period
- duration – how long behaviour lasts
- interval – whether behaviour occurs in specific period
How/when to sample behaviour?
¥
- time sampling – observation/recording/observation
- individual sampling – individual selected
- event sampling – observe one behaviour, record all instances