quantitative data Flashcards

You may prefer our related Brainscape-certified flashcards:
1
Q

what is quantitative data

A

data that can be measured

eg age, sex, ethnicity, class

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

how is qualitative data analyzed

A

statistically

  • favours quantity, objectivity and reliability of data
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

primary sources of quantitative data

A

questionnaires, experiments

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

secondary sources of quantitative data

A

official statistics

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

advantages of quantitative data

A
  • can collect large quantities of data
  • study can be replicated to check results
  • data can be analysed statistically to reveal trends in the data (causal laws)
  • the research is less likely to influence the responses of their samples
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

disadvantages of quantitative data

A
  • often forces people to choose predetermined answers thus not showing their true views
  • the language used by the researcher may be interpreted differently by the respondents
  • data may show trends but often cannot reveal the direction of causation
  • response rates can be very low skewing the sample and damaging the representativeness of the study
How well did you know this?
1
Not at all
2
3
4
5
Perfectly