Qualtrics Flashcards

1
Q

CX Programs

A

Strategic
Transactional
Digital

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2
Q

Common CX metrics

A

Net Promoter Score (NPS)
Customer Satisfaction (CSAT)
Customer Effort Score (CES)
Share of Wallet

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3
Q

Baseline Metric principles

A

Detectable
Measurable
Clear ownership
Relevant to outcome

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