Qr Codes Flashcards
What are qr used for
Create direct links to websites, email, text, phone numbers and videos or audio clips
What us a qr code
Two dimensional barcode that can be read or scanned from a smart phone to a direct user to a link or website
What are the advantages to ocer theatre for using a barcode
easy to create
Boost traffic to theatre website
Cheap form of advertising
Used to get feedback on particular shows
Used to get people to sign up for regular email newsletter
Used to route people the social networking sites
What a re the disadvantages for using a qr code in a theatre
- not heavily used at the moment.
- not many people are familiar with what they are
- needs suitable tech to use them e.g smart phone
What are stages in creation of qr code
Find creating software
Create with destination link
Test code
Analyse and track it
How to use a Qr code
Download we code reader
Scan qr code
Translate qr code
Why would we code be linked to text
Give extra details of current shows , pricing , shows being performed
Also a way of encouraging people to come by using special offers
Why qr code used for website
Links to web pages for different posters
Linked webpages give more detail to customer
Why qr code used for audio / video
Promotional purposes
Actor or actress talking about show
Video from show used for promotion
How qr code used for email
Useful marketing tool
Contain additional information to what’s on website
When scanned email sent to recipient
