Psychology - Social Influence - Resisting Social Influence 8marker Flashcards

1
Q

Key Features of Non-conformity

A
  • independence

- adopting behaviour norms of the minority

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2
Q

Social Support

A
  • when others in the social situation attempts to make them conform and obey it makes it easier for the individual to resist
  • the presence of others who dissent creates strong sources of defiance
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3
Q

Asch 1951 Research Findings

A

1951

  • line judgement task
  • if the dissenter answered correctly from the start of the study Conformity rates dropped from 32% to 5.5%
  • if the dissenter answered correctly later in the study the conformity rate dropped to 8.5%
  • shows that social support received EARLIER is more effective that received later
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4
Q

Milgram Research Findings

A
  • 2 confederates who were paired with real participants left saying that they wouldnt continue only 10% of participants gave the max 450volts
  • the disobedient group norm puts more pressure on participants to conform
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5
Q

Rotter’s Questionnaire

A

1966

  • 13 part questionnaire to measure internal and external locus of control
  • scored range from 0-13
  • low scores - internal control
  • high scores - external control
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6
Q

Locus of Control

A

the extent to which people think they are in control of their own lives

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7
Q

Internal locus of control

A

the belief that things happen as a result of our choices and decisions
-less likely to conform

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8
Q

External locus of control

A

the belief that things happen because of luck, fate or other external forces beyond the control of the individual
-more likely to conform

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9
Q

Social Group Acceptance

A

Spector 1983
-found pp’s with high external LoC conformed more than those with Low external LoC
But only in situations involving normative social pressure
-neither high or low external conformed in the situations of informational social influence

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10
Q

What does Social Group Acceptance show

A

that feeling like we dont need to be accepted into a social group increases our ability to resist social influence

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11
Q

Cultural Differences

A

Moghaddam 1998

  • found Japanese people conformed more easily than Americans
  • Japanese have more external LoC
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12
Q

Holland and Blass

Loc and Obedience

A

1967, 1991

  • found those with internal LoC were better at resisting obedience than with external LoC
  • findings show that aspects of personal control in a situation play an important role in obedience
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13
Q

Responsibility Schurz

A

1985

  • instructed pp’s to give what they believed was a painful skin damaging burst of ultrasound to a learner
  • found no relationship between LoC and Obedience
  • internal took responsibility for their actions
  • feelings of personal control may be related to resistance to SI
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14
Q

Minority Influence

A

-Conversation
(majority start to adopt the minority belief of viewpoint publically and privately)

-Cryptomnesia
(when minority views become the majoirity)

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15
Q

Snowball Effect

A

Van Avermaet 1966

as more people change their attitude, change quickens and called this a snowball effect

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16
Q

Factors Involved in Minority Influence

A

-Consistency

-Commitment
(both create doubts in established norms leads to people to re-examine their own beliefs and behaviour)

-Flexibility
(persuasive)

-Identification
(if they can identify with the majority they can be more persuasive e.g. Gender)