Psych 10 Final Flashcards
What is encoding?
the process of transforming what we perceive, think or feel into a memory
In the “draw the apple logo” activity, was there a big difference in accuracy for those who owned apple products vs those who didn’t?
- No, it was not a big difference.
- Only 1 person drew it perfectly despite many having high confidence
- Highlights that memory is NOT like a DVD-in-the-head
Why is the “memory is like a dvd-in-the-head” analogy bad?
- Memories are constructed, not recorded
- Constantly updating memories over time
- We don’t remember everything (even things we see frequently like apple logo and penny)
- Memories are imperfect
What was shown in Craik & Tulving (1975)?
- The deeper the level of processing, the easier the information is to recall
- 3 levels are physical (most shallow), acoustic (middle), and semantic (deepest)
What are mnemonics?
Strategies for remembering large amounts of information, usually involving imagining events occurring on a journey or with some other set of memorized cues
What is storage (in memory)?
the information is held in a way that allows it to later be retrieved
What does the Atkinson-Shiffrin Model (1968) say?
memory consisted of three stores: a sensory store, short-term memory, and long-term memory.
What is sensory memory?
- Accurately holds perceptual information for a very brief amount of time
- High capacity, very brief
What is short term memory? Describe it.
- the “space” used to hold information presently required
- limited duration
- About 20 secs (15-30secs)
- capacity: About 7 +/- 2 chunks of information
What is a chunk? (in memory) Give examples.
- Information grouped into a meaningful unit…
- Words are chunks of letters
- Multi-digit numbers are chunks of single digit numbers
- Routes are chunks of locations
What is working memory?
manipulation of presently required information for whatever task you are doing
What is long term memory? Describe it.
- Memory that persists over time without conscious activation…
- Events in your life, facts about the world, motor skills, etc.
- “Long term” sometimes means a few minutes, doesn’t have to be years
- Can last indefinitely
- Can be retrieved and brought into working memory (but we might lose the ability to access that memory)
Describe the serial position effect.
- tendency to remember the first and last items in a list better than those in the middle.
- primacy effect = better at remembering first few in list than those in middle (long term memory)
- recency effect = recent item will be recalled more than those in the middle (short term memory) - no recency effect when there is a delay
How is memory involved in doing mental arithmetic?
- Sensory Store: (maybe)
- Short-term and working memory:
~ holds information about the particular problem
~ applies the rules and strategies retrieved from LTM to the present information
~ transiently stores intermediate outcomes and final
solution - Long-term memory:
~ rules of arithmetic
~ learned strategies for solving problems
What are the two types of long term memory? Describe them.
Explicit memory:
- knowing “what”
- expressed verbally
- conscious awareness
- a.k.a. “Declarative Memory”
- ex: I remember that LA is in California
Implicit Memory:
- knowing “how”
- expressed behaviorally
- awareness not necessary
- a.k.a. “Non-declarative Memory”
- ex: remembering how to ride a bike
What are the two types of explicit memory? Describe them.
Episodic:
- specific time, place
- personally experienced
*Prospective memory: future events
Semantic:
- facts
- general knowledge
- Can be things we know but don’t remember (i.e. a story from when we were a baby that we’ve been told
What are the 3 types of implicit memory? Describe them.
Procedural:
- Skills
- How to do something
- Ex: how to ride a bike
Priming:
- Exposure influences behavior
Conditioning:
- Like classical and operant
- Ex: dog salivating from bell
Compare retrograde and anterograde amnesia.
- Retrograde amnesia: cannot remember events prior to brain damage
- Anterograde amnesia: cannot later remember events that occur after brain damage
Describe patient HM and the test of his procedural memory.
Patient HM:
- Anterograde amnesia
- unable to form new explicit memories
- had difficulty transferring explicit memories from STM to LTM due to removal of hippocampus
Test of procedural memory:
- Performance improved on a mirror tracing task even though he didn’t remember doing it before
Describe Patient KC.
- Severe retrograde and anterograde amnesia
- Old semantic memories intact but not episodic
What is retrieval? (in memory) Describe it.
- the process of bringing to mind information that has been previously encoded and stored…
- NOT like playback of a video
- Retrieval depends on cues/hints that help bring information to mind… evidence: context effect (context helps retrieval)
What is the encoding specificity principle?
- memory is improved when information available at encoding is also available at retrieval…
- The more similar the retrieval situation is to the encoding situation, the better the retrieval
- ex: perform better on test in room where you studied
What are different ways to measure/operationalize retrieval?
- Recall: name everything you need to buy at the market
- Recognition: you see a tomato and decide whether it was on your list
- Savings: can you learn something faster the second time around?
Unlike a video recording, how we store our
experiences in memory depends on __________
our interpretations and expectations of them