Primary & Secondary Data Flashcards
What is primary data?
Data you have collected first hand
What is a strength of primary data?
Data is specific to a hypothesis that you are investigating, therefore it ha not be altered or affected by other researchers which increases its validity
What is a weakness of primary data?
Often time consuming and expensive to gather and analyse
What is secondary data?
Data that has already been published in some form
What is a strength of secondary data?
It is readily available and cheap to access
What is a weakness of secondary data?
This has already undergone interpretation so it could have intrinsic biases
What is meta-analysis?
Data is analysed from lots of different studies and general conclusions are observed. It looks at existing studies and takes the primary data for analysis, the data is therefore secondary data
What is a strength of meta-analysis?
Reduce the problem of sample size and can be useful where the subjects have been extensively researched by other psychologists
What is a weakness of meta-analysis?
Relies on the primary data being of good standard and not all studies are conducted in the same way, it can be problematic