Postcolonial theory - Paul Gilroy Flashcards

1
Q

Colonialism

A

Taking over another country to run and exploit it

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2
Q

Gilroy believes we can still see the effects of c…

A

colonialism in media now

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3
Q

Gilroy thinks that in media products, you can still see people from ethnic minorities, particularly those from areas we colonised as…

A

dehumanised, marginalised, powerless, weak, ‘other’

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4
Q

Gilroy believes that who are often shown as more powerful, successful and important in media?

A

White Western people

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5
Q

What may Gilroy say about the WaterAid advert?

A

It has evidence of postcolonialist ideas because we’re showing British people as being more powerful and able to save people in African countries who are powerless.

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