Political Developments: The 1992 Election Flashcards

1
Q

Which month of 1992 did Major call the election?

A

March 1992

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2
Q

What idea did Major have for British society in terms of class?

A

He wanted a ‘classless society’

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3
Q

What was the impact of Major’s idea of a classless society?

A

It appealed to voters

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4
Q

Why did Major’s background appeal to voters?

A

It was a more humble background

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5
Q

What was the initial percentage of people saying they would vote Conservative?

A

29%

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6
Q

What was the initial percentage of people saying they would vote Labour?

A

41%

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7
Q

Why were Labour initially more popular in their 1992 campaign?

A

They presented themselves as the ‘caring’ party

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8
Q

How did Major run his campaign?

A

He gave speeches in the streets standing on a soapbox

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9
Q

What was Major’s way of campaigning called?

A

Soapbox politics

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10
Q

Was Soapbox politics old-fashioned?

A

Yes

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11
Q

How did the public feel about who could solve the recession?

A

They felt the Conservatives could solve it

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12
Q

What did Labour have an emphasis on in their potential 1992 Budget?

A

Taxes

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13
Q

Why did the Labour 1992 Potential Budget deter voters?

A

They did not want to be taxed heavily during a recession

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14
Q

Which party won the 1992 Election?

A

The Conservatives

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15
Q

What percentage of the vote did the Conservatives win?

A

42%

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16
Q

What percentage of votes did Labour win? How much of an increase since 1987?

A

34%, which was a 3% increase

17
Q

What seat majority did the Conservatives gain?

A

21

18
Q

What type of campaigning did Kinnock apply in Sheffield?

A

An American-Style of Campaign

19
Q

What was an issue with Labour’s campaign in Sheffield?

A

It did not show how the Labour Party truly were

20
Q

What did Kinnock say about the 1992 election defeat?

A

He said a large reason for it was because of the campaign in Sheffield

21
Q

What was Unemployment at 1 month after the election?

A

3 million

22
Q

What were interest rates at 1 month after the election?

A

10%

23
Q

What did Polls predict about who would win the 1992 election?

A

That Labour would win it

24
Q

What did the Polls say in relation to if Labour won the 1992 election in terms of how much of a victory they would get?

A

They would win a small seat majority