Platform Network Flashcards

1
Q

Network

A

system of interconnected nodes

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2
Q

In platform mediated networks nodes are called

A

Network users(independent actors)

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3
Q

PMN doesn’t encompass the following

A

Physical network
Social network
Supply network aka ecosystems

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4
Q

Why study PMN

A

large and growing share of global economy
distinctive mgt challenges

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5
Q

Why use a platform

A

connectivity, this is facilitating the transfer of goods or information
variety, this is eliciting offers from supply-side users that vary along dimensions valued by demand-side users
matching heterogeneous needs with suitable transaction partners and
price-setting services in which users disclose prices at which they are willing to exchange goods

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6
Q

Types of Networks

A

-One sided; similar users who perform same functions.
-Two sided; 2 diff. user groups whose members play the same role in transaction.
Job seekers + recruiters
-Three sided; content consumers, 3rd party content providers and advertisers.

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7
Q

Factors that can influence the attractiveness of your network

A

-Price
-Network size

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8
Q
A
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