persuasive technology Flashcards
1
Q
captology
A
computers as persuasive technologies
2
Q
macrosuasion
A
the overall persuasive intent of the product
3
Q
microsuasion
A
does not have an intent to persuade but that incorporates smaller persuasive elements
4
Q
types of persuasion
A
tools - increase abilities of user
media - enhance user’s experience
social actors - virtual peer
5
Q
levels of processing graphic
A
Reflective
Sensory
Systems -> Behavioral -> Motor
Systems
——consciousness——————————-
Visceral
