Passive Audience

Question 1

Functionalist

Answer 1

Media is an agent of socialisation, teaching norms and values of society to individuals E.g. children’s TV also acts as an agent of social control - how not to act

Question 2

Marxist

Answer 2

Media is part of the ideological state apparatus - assumes audience passively accept capitalism, contributes to false class consciousness - accepting exploitation

Question 3

Neo Marxism

Answer 3

Media uses moral panics as a way to control audience members - can lead to deviancy amplification

Question 4

Feminist

Answer 4

Media control women and ensures patriarchy continues

- this is achieved through the objectification of women and the misrepresentation

Question 5

Post modernism

Answer 5

Media provides audience with control and diversity of choice - however, there is a burring between media life and real life (hyper reality) - Baudrillard

Question 6

Hypodermic syringe

Answer 6

Audience passively accepts the message ‘injected’ into them by the mass media
- there is direct correlation between the violent behaviour shown

Question 7

Morgan

Answer 7

Violence in pornography leads to more sexual abuse

Question 8

The

Answer 8

Columbine shootings

Question 9

Banduras

Answer 9

Bobo doll violence