PAPER 1 FINALS Flashcards
Tannenbaum and Schmidt continuum
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Blake mouton grid
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Scientific decision making
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Decision trees
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Stakeholder mapping
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Market mapping
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Price elasticity of demand
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Income elasticity of demand
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STP, segmentation, targeting, positioning
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7Ps of the marketing mix
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Boston matrix
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The product life cycle
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Inventory control chart
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Hackman and Oldham’s model of job design
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Motivation
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SWOT analysis
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Kaplan and Norton’s balanced scorecard model
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Elkington’s triple bottom line
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Carroll’s Corporate Social Responsibility Pyramid
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Porter’s 5 forces
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Investment appraisal
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Sensitivity analysis
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Ansoff matrix model
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Porter’s strategies
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Bowman’s strategic clock
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Greiner’s model of growth
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Bartlett and Ghoshal’s international, multi- domestic, transnational, and global strategies
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Lewin’s force field analysis
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Kotter and Schlesinger’s reasons for resistance to change
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Kotter and Schlesinger’s model of overcoming resistance to change
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Handy’s culture
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Hofstede’s national cultures
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Network analysis
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Strategic drift
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unit 1 brain dump
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unit 2 brain dump
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unit 3 brain dump
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unit 4 brain dump
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unit 5 brain dump
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unit 6 brain dump
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unit 7 brain dump
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unit 8 brain dump
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unit 9 brain dump
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unit 10 brain dump
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