OS - USING TECHNOLOGY AS A STRATEGY Flashcards
TECHNOLOGY
o Refers to the design, construction and application of innovative devices, methods and machinery to operations processes.
TECHNOLOGY AS A STRATEGY
o the focus of this strategy is the amount and type of technology that is implemented by the business and how it is intergrade across operations processes to achieve better outcomes
CATEGORIES OF TECHNOLOGY
o Normal – existing technology
o Special – leading edge technology.
EXSISTING TECHNOLOGY
o The use of developed and widely used technology such as computers, barcoding and POS (Point-of-sale), data, robotics, CAD ( computer aided drawing) CAM (Computer aided drawing)
BENEFITS OF EXSISTING TECHNOLOGY
o Integrating existing technologies are about improving the specific outcomes of speed and consistency.
o This will result in a reduction in long term costs from greater productivity and reduced waste.
EXSISTING TECHNOLOGY AT IKEA.
o Self-service checkouts and P.O.S
o Online PAX wadrobe planner software.
o CAD software designing prototype products
o CAM using 3-D plastic printers
o IKEAS “board-on-frame technology” has reduced the cost of products like the LACK side table without compromising quality.
LEADING EDGE TECHNOLOGY
o The use of the most advanced or innovative technology at any one time
o Technology not being used by all within the market or technology developed by the business itself.
BENEFITS OF LEADING EDGE TECHNOLOGY
o Leading edge technology may help a business improve speed and consistency too
o Its uniqueness will also generate a competitive advantage in terms of quality and customisation
LEADING EDGE TECHNOLOGY IKEA
o IKEA new smart lighting system (TRADFRI) is compatible with third party devices such as google home and amazon Alexa as well as an app on your device.
o IKEA has developed an app called ‘IKEA place’ using your camera and augmented reality to allow consumers to “try before they buy”.
