Organization and performance Flashcards
creative thinking in the business context
identifying a porblem the consumer is not even aware of yet and finding a way to solve that problem
what are the possible steps that could be followed during a problem-solving process?
- identify the resource gap and obtain these resources
- explain the impact on the business and consider different solutions
- choose the best solution(s) and explain it in breadth AND depth
what are the problem-solving techniques that are used to identify strategies to improve the overall performance of the business
- pros and cons chart
- decision tree
- value chain analysis
- PESTLE
- SWOT analysis
- Delphi technique
- resource-based approach
- balance score card.
Pros and Cons chart
Introduce a new product onto the market
pros
-increase the variety of product
-could open a new market
cons
-need more capital
-could not take off
re-launch an existing product
pros
- already have a market
-could add a different flavor
cons
- could not make a big difference
-very expensive-advertising
delphi technique
Used as a method to obtain the opinions of experts on a particular topic, without necessarily engaging with them face to face.
Strategies/plans of action on how a business can respond to challenges to create the business’ competitive advantage
strategic management =
- top management analyses events that take place
-the decisions and actions that are taken in response to the analysis
trend vs crisis?
Some of the events may be something that develops over time (trend), while other events may come as a surprise (crisis) to the business
TO FORMULATE AND IMPLEMENT A SUCCESSFUL STRATEGIC PLAN OF
ACTION, MANAGEMENT NEEDS …
… see slide on the google classroom
Formal Business Strategies
-generic strategy
-corporate strategy
-integration strategy
name the other formal strategies
-Revised business mission
-TQM
- financial ratios
- continuous skills development
- allocate resources differently
-benchmarking
- appraisals
-teamwork
generic strategy consists of:
-low cost
-focus/niche
-differentiation
Corporate Strategy
Corporate combination
Decline/ Defensive
Growth
Integration strategies
forward integration
backward integration
horizontal integration
LOW COST STRATEGY
Competitive advantage created by a low cost is based on having the lowest cost in the industry. In order to achieve this, the workforce as to be committed to saving costs
low cost can be achieved if
-The business has access to cheap raw materials (i.e. low input costs)
-Costs can be reduced through efficiency, using mass production, technology, and Re-engineering activities (i.e. low cost manufacturing)