O'connor (2009) Flashcards
1
Q
Companies must understand that breakthrough innovation consist of 3 phases:
A
- Discovery: Creating or identifying high impact market opportunities
- Incubation: Experimenting with technology and business concepts to design a viable model for a new business
- Acceleration: Developing a business until it can stand on its own.
2
Q
Companies fundamentally mismanage their innovation talent
A
- Typically, large companies rotate high-potential managers in and out of the innovation leadership role on a regular basis
that may give the rising stars broad experience, but it deprives the company of any real innovation expertise at a senior level - Companies don’t provide meaningful growth opportunities for their innovation professionals
so although there are plenty of great jobs in innovation, there are no careers
3
Q
Mission of talent in discovery phase
A
Create and identify opportunities in the marketplace. Explore fit between techno- logical capabilities and marketplace needs.
4
Q
Mission of talent in incubation phase
A
Experiment in order to create a new business that delivers breakthrough value to customers and to the firm
5
Q
Mission of talent in Acceleration phase
A
Nurture the business until it can stand on its own.