newspapers Flashcards

1
Q

The daily mail audience age

A

40-60

Average age found to be 58 in 2017

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2
Q

Daily mail political affiliation

A

Conservative right wing

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3
Q

Daily mail ownership

A

The daily mail and general trust

Founded by rothermore

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4
Q

How good at selling us the daily mail

A

2nd best in uk after the sun

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5
Q

Lowest demographic in what age group

A

15-44

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6
Q

Daily mail news type

A

Mix if soft and hard, focus on celebrity culture, royals

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7
Q

The guardian average age demographic

A

25-45

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8
Q

Guardian Twitter followers

A

Over 10 million

Shows popularity among young readers

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9
Q

Daily mail online founded

A

2003

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10
Q

Guardian online founded

A

1999

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11
Q

Values of the guardian

A

Freedom of press and high quality journalism

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12
Q

Values of the daily mail

A

More focus on sales and revenue hence the lean towards popular news

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13
Q

Regulation of the guardian

A

Self regulated

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14
Q

Regulation if the daily mail

A

Ipso

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15
Q

Daily mail online website visits

A

2nd most visited online news site after bbc

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16
Q

The guardian public opinion

A

As if 2022 according to yougov it has the best public opinion

17
Q

The guardian profit

A

All profit reinvested into journalism rather than to benefit a shareholder

18
Q

Funding the daily mail

A

Relies of advertising and purchases. Advertisers often prefer volume of stories over quality

19
Q

The guardian funding

A

Relies on purchases, donations and subscriptions

20
Q

Daily mail eu views

A

Often critical of eu

Very patriotic

21
Q

The guardian eu views

A

Often in favour of eu

22
Q

Guardian ownership

A

Owned by the guardian media group who are owned by scott trust