Newsbeat Flashcards
What is newsbeat
Created in 1967
A bbc radio programme broadcasted on radio 1
At 12;45 and 5;45 every day
It’s a reliable radio programme that talks about the things that the audience are interested in its for entertainment and reliable sources
Who is the audience
15-29 year old - its to help engage younger people too listen too the radio
- 58% abc1
Socioeconomic groups - 90% white British and 10% BAME
- aspires
-reformers
- issues dealt with: entertainment, sports, clubs, world, environment - things a younger audience would want to listen to and interactive with
- use of hashtags to make the demographic interact
How are the audiences targeted
It focuses on areas of relevance to Young adults in the uk to help them have a sense about the world around them
They talk about big issues but in a way that a younger audience would find it a good topic and interesting too listen too
Who is the royal charter
A constitutional basis for the basis of- it sets out objective mission and public purposes
They set out five public purposes:
1. To provide impartial news and information to help people understand and engage with the world around them
2. To support people of all ages
3. To show the most creative, highest quality and distinctive output and services
4. To reflect represent and serve the diverse communities of all the unite kingdoms nation and regions and in doing so support the creative economy across the United States
5. To reflect the United Kingdom its culture and values to the world
What is the royal charters mission
“To act in public interest, serving all audiences through the provision of impartial, high quality and distinctive output and services which inform, educate and entertain”
What are the bbc values
They represent the expectations we have for ourselves and each other, they guided our day to day decisions and the way we behave
Their values are
1. Audiences are at the heart of everything we do
2. Creativity is the lifeblood of our organisation
3. Trust is the foundation of the bbc
4. We respect each other
5. We are accountable and deliver work of he highest quality
6. We are one BBC we collaborate learn and grow together
Who is ofcom
The regulation service - makes sure that they talk about appropriate things and all complaints are dealt with
What is the psb
Public service broadcasting
PSBs are tasked with “delivering impartial and trusted news, UK-originated programmes and distinctive content
Specific stories/ examples
Talks about Covid - any questions that the younger audience have asked abut it
Talks about Celebes
The brits - rayed
Vaping
Health and wellbeing
Education
Any big topics but in anon harmful way
How does it link to David hesmondalghs theory
- Hesmondhalgh discusses how cultural industries manage risk by producing a diverse range of content and formats. Newsbeat diversifies its content by covering a wide array of topics from current events to entertainment and lifestyle issues relevant to young people. This variety helps attract a broad audience and mitigate the risk of relying on a single type of content.
-Hesmondhalgh emphasizes the role of technology in shaping cultural industries. Newsbeat leverages digital platforms to reach its audience, utilizing podcasts, social media, and mobile apps to distribute content. This use of technology reflects Hesmondhalgh’s idea that technological advancements are critical in the evolution and reach of cultural products.
-Hesmondhalgh also considers the regulatory environment and its impact on cultural industries. As part of the BBC, Newsbeat operates within the framework of public service broadcasting, which mandates serving the public interest. This includes providing unbiased, accurate news and information, catering to the needs of younger audiences, and ensuring accessibility across different platforms
How does Livingstone and Lunt relate to newsbeat
Livingstone and Lunt emphasize the dual role of media in serving consumers’ desires for entertainment and convenience, while also fulfilling the citizen’s need for information, education, and public discourse. Newsbeat, as a BBC program, straddles this line by providing news that is engaging and accessible (consumer-oriented) while also covering serious topics and issues that inform and educate young people (citizen-oriented).
How does Blume and Katz relate to newsbeta
Needs and gratifications
- entertainment
- identity
How is code switching used in news bet
Code swiping from formal to informal is used in order to target and peal to different demographics
How does it engage global audiences
Multiples voice
Different accents like Welsh Irish and Scottish
How does it relate to Stuart halls reception theory
Stuart hall say s that media produces encode media products in a way that they think will appeal to them. This is not always successful
The bbc tries to appeal to young people with its content but it faces competition from other platforms trying to cater for them in a. Better more appealing way