NEW MARKET DEVELOPMENT FINALS (MANAGING SOCIAL RESPONSIBILITY AND ETHICS) Flashcards
the obligation of a business to meet its economic and legal responsibilities and nothing more
social obligation
when a firm engages in social actions in response to some popular social need.
social responsiveness
a business’s intention, beyond its legal and economic obligations, to do the right things and act in ways that are good for society
social responsibility
Arguments for and against social responsibility
-public image
-better environment
-Discouragement of further government mental regulation
-balance of responsibility and power
-lack of skills
-lack of accountability
businesses can create a favorable public image by pursuing social goals
public image
business involvement can help solve difficult social problems
better environment
by becoming socially responsible, businesses can expect less government regulation
Discouragement of further governmental regulation
businesses have lot of power and an equally large amount of responsibility is business have a lot of power already and if they pursue social goals they will have even more.
balance of responsibility
business leaders lack the necessary skills to address social issues
lack of skills
there are no direct lines of accountability for social actions
lack of accountability
applying social criteria (screens) to investment decision
social screening
managers consider the impact of their organization on the natural environment
green management
Green Approaches
-Legal or light green approach
-market approach
-stakeholder approach
-Activist Approach
firms simply do what is legally required by obeying laws, rules, and regulations willingly and without legal challenge.
legal (or light green) approach
firms respond to the preferences of their customers for environmentally friendly products. (DuPont Herbicide)
Market approach