Myth: Subliminal Persuasion

Question 1

What effect does the article say priming stimuli can have?

Answer 1

Increase speed and accuracy of identifying a later stimulus

Question 2

Explain and break down the word subliminal

Answer 2

It means under the limen, ie the narrow threshold where something goes from barely detectable to barely undetectable

Question 3

If a word is treated as a subliminal stimulus what is the first hurdle it must pass?

Answer 3

It must pass the simple detection threshold; people are dimly aware something was shown but not what

Question 4

What is the second and final step to making a word stimuli subliminal

Answer 4

Making a recognition threshold where people can report what they seen or heard, the gray area between these two threshold may influence behaviour without conscious knowledge