Motives Flashcards
1
Q
Motivation
A
drive or energy that pushes us towards a goal
2
Q
Motive
A
explanation for an attempt to reach a goal
3
Q
Where do motives come from
A
- Biology
- Society
- Internal
- External
- Interaction
4
Q
What moderates motivation?
A
Scarcity
Physiology
“Goodness”
5
Q
Self Regulation
A
people select, monitor, and adjust strategies to achieve their goals attention and willpower
6
Q
Automaticity
A
ability of a behavior or cognitive process to operate without conscious guidance
7
Q
Cognitive Load
A
information that consumes attention capacity
8
Q
Priming
A
object or event that triggers another object or event
9
Q
Chronic activation
A
Stable and continued readiness
