more business Flashcards
what is meant by an emerging market
a market that is achieving rapid growth
what are porters 4 generic strategies to achieve a competitive advantage
cost plus, cost leadership, differentiation leadership and differentiation focus
two features of an oligopolistic market
high barriers to entry, low competitiveness
state 4 extension strategies that a business could use to make a product last longer
make a new version of the same product which creates added value, more advertising, new price for the product, go into a new market with the same product.
state the methods of appraisal
360 appraisal, self assessment, managerial assessment, peer assessment, target setting.
what is 360 appraisal
when a range of employees asses your performance
what is self assessment appraisal
it is when you review your own performance
what is peer assessment appraisal
this is when fellow workers of the employee, typically in a group carry out the appraisal on that one employee within the group.
what is managerial appraisal
when the employees line manager will carry out the appraisal.
what is target setting appraisal
when the employee is strictly assessed against a set of targets
