Module 5

Question 1

the process of sharing information between employees within and outside a company

Answer 1

Business communication

Question 2

is communication that comes from a subordinate to a manager or an individual up the organizational hierarchy.

Answer 2

Internal upward communication

Question 3

how employees and management interact among each other to reach organizational goals and be more aligned with the core company values

Answer 3

Effective business communication

Question 4

flows from a superior to one or more subordinates. This type of communication might be in the form of a letter, a memo or a verbal directive.

Answer 4

Internal downward communication

Question 5

This type of communication can be within or among departments and it happens more regularly than other types of business communication. Moreover, frequent communication among employees play a crucial role for employee engagement and productivity.

Answer 5

Internal lateral communication

Question 6

communication that happens with external parties such as customers, prospects, vendors or partners. Unlike all the internal business communications types, external communications happen on a less regular basis.

Answer 6

External communication

Question 7

11 Reasons Why Effective Business Communication is so Powerful

Answer 7

1. Improves employee engagement
2. Eliminates email overload
3. Eliminates communication silos
4. Increases employee productivity
5. Improves interdepartmental communications
6. Improves communication with remote workers
7. Reduces employee turnover
8. Improves knowledge sharing efforts
9. Increases employee advocacy
10. Improves customer satisfaction and retention
11. Builds a better company culture

Question 8

There are 4 main ways how brand ambassadorship and employee advocacy can help company’s operations:

Answer 8

• Increase brand awareness
• Improve employer brand and attract high-quality candidates
• Boost marketing efforts
• Increase sales

Question 9

Companies that communicate in a transparent and open way have much healthier work atmosphere, employee motivation and satisfaction.

Answer 9

Builds a better company culture

Question 10

Better business communication also means better customer satisfaction. If there’s poor communication within an organization, two things happen when it comes to customer service and satisfaction.

Answer 10

Improves customer satisfaction and retention

Question 11

When employers know how to communicate with their employees effectively, they are much more successful in turning their employees into brand ambassadors

Answer 11

Increases employee advocacy

Question 12

One of the main goals companies are trying to achieve by investing in internal communications is to improve knowledge sharing best practices.

Answer 12

Improves knowledge sharing efforts

Question 13

In order to attract and keep Millennials and younger generations in the workplace, employers have to make sure to keep their employees informed about what’s relevant to their jobs.

Answer 13

Reduces employee turnover

Question 14

This means a new kind of communications, leadership and management approach is required.

Answer 14

Improves communication with remote workers

Question 15

In order for employees to be more productive, they need to be able to communicate and collaborate easily

Answer 15

Improves interdepartmental communications

Question 16

With the information overload, employees often spend too much information searching for content that they need to do their job.

Answer 16

Increases employee productivity

Question 17

Proper internal business communications and the use of the right communications tools is crucial for eliminating this challenge.

Answer 17

Eliminates communication silos (separate departments or teams that don’t communicate well with each other. ) (Isolated island)

Question 18

Within companies, email is used for everything from information requests, employee communications and feedback, status reports, task assignments, communications with customers and suppliers, meeting invites, document distribution, notices from HR on various team activities, benefits and birthday wishes.

Answer 18

Eliminates email overload

Question 19

Internal communication teams have a significant role in supporting, coaching and reminding leaders of communication’s importance.

Answer 19

Improves employee engagement