Mobile commerce Flashcards
What is Mobile Commerce (M-Commerce)?
E-commerce conducted in a wireless environment using mobile devices and the Internet.
What are three key drivers of M-Commerce development?
- Widespread mobile device adoption. 2. Declining prices. 3. Improved bandwidth.
What are two major benefits of M-Commerce for businesses?
Expanded market reach and increased customer satisfaction.
What are two major benefits of M-Commerce for consumers?
Convenience and personalized experiences.
What are the three main types of wireless transmission media?
Microwave, Satellite, and Radio.
What are the advantages of microwave transmission?
High bandwidth and cost efficiency.
What are the disadvantages of microwave transmission?
Requires line of sight and is susceptible to environmental interference.
What are the three types of satellites used in wireless transmission?
Geostationary Earth Orbit (GEO), Medium Earth Orbit (MEO), and Low Earth Orbit (LEO).
What is the primary use of MEO satellites?
Supporting Global Positioning Systems (GPS).
What are the advantages of radio transmission?
High bandwidth, passes through walls, inexpensive, and easy to install.
What is GPS and how does it work?
A satellite-based system that determines precise locations using signals from MEO satellites.
What are the three categories of wireless computer networks?
Short-range, medium-range, and wide-area wireless networks.
What is Bluetooth?
A short-range network creating personal area networks (PANs) for up to 100 meters.
What is Near-Field Communication (NFC) used for?
Enabling contactless payments (e.g., mobile wallets).
What is Wi-Fi?
A medium-range wireless LAN replacing cables for internet access.