Miss Blackwell Half Term 1 Flashcards
Demand
The amount of a good or service that customers are willing and able to buy at any given price
Supply
The amount of a good or service that selleres are willing and able to sell at any given price
Equilibrium price
Situation in a market where demand is equal to supply
When there is excess demand in a market
Price = increase Supply = increase
When there is excess supply in a market
Price = decrease
Quantity demanded = increase
What are market forces
Supply and demand factors
Factors of demand
- Price
- Income
- Wealth
- Advertising/PR
- Taste and fashion
- Demographic change
- Government action
- Price of other products
Income
Money received from employment
Wealth
Value of a persons total assets
Advertising
Exposing
Taste and fashion
General trends
Demographic
Characteristics of a human population
Government action examples
Tax
Subsidies
Tax
An amount of money paid to the government
Subsidy
Payment from government to business to incentivise supply of a product or service
Substitutes
An alternative product serving the same purpose
Complement
A product bought in conjunction with another
Supply factors
- Price
- Costs
- Taxes
- Subsidies
- Price of other products
Elasticity of demand
Measure how sensitive QD is to a change in price
Elastic
Demand is sensitive to a change in price (luxuries)
Inelastic
Demand is not sensitive to a change in price (necessities-petrol)
Competition
Rivalry amongst sellers
Market
Situation where buyers and sellers are in contact