Minority Influence Flashcards
1
Q
What are the 3 ways Miscovici argued it could make it effective?
A
Consistancy
Commitment
Flexibility
2
Q
Describe consistancy FX
A
Saying the same thing (synchronic)
over a long period of time (diachronic)
Attracts attention
And causes people to rethibk their own views
3
Q
Commitment
A
Making personal sacrifices
Or taking extreme risks
To draw attention to the cause
Show they’re not acting put of self- interest
4
Q
Flexibility
A
Must balance consistency + flexibility
If not= too dogmatic + controlling so
Not listened to
5
Q
Miscovici experiment
A
Blue slide or green slide
Must identify colour
Many in minority= 8.26% agree
1= 1.25% agree
None= 0.25%
