Mendelow's Matrix Flashcards
1
Q
What is Mendelow’s Matrix used for?
A
Used to identify different stakeholders and identify an appropriate response
2
Q
What are the two axes of the matrix?
A
Level of interest and power of stakeholder
3
Q
What to do with stakeholder with low interest and low power?
A
Minimal effort, can be directed
4
Q
What to do with stakeholder with high interest and low power?
A
Keep informed
5
Q
What to do with stakeholder with high interest and high power?
A
Key players, need participation
6
Q
What to do with stakeholder with low interest and high power?
A
Keep satisfied
7
Q
How should a stakeholder question be laid out?
A
- each stakeholder has a sub heading
- outline the interest of the stakeholder, clearly explaining what they are interested in
- outline the power of the stakeholder, clearly explain how the exercise this power
- recommend a response according to Mendelow’s Matrix
- include practical advice about executing the response
8
Q
Key things to remember
A
- not all questions will require the matrix
- may focus on just interest or power
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