Memory

Question 1

Sensory memory

Echoic memory is

Answer 1

Hearing

Question 2

Iconic means

Answer 2

Sight

Question 3

Echoic memory lasts for

Answer 3

2-8 seconds

Question 4

Iconic memory lasts for…

How much does eyesight account for in the senses?

Answer 4

1/2 - 1 second

80%

Question 5

Bottom up means

Answer 5

Sensory. Info incoming from outside world.

Question 6

Top down

^head

Answer 6

Info already stored in memory

Question 7

Stages of memory

Answer 7

Info received
Compared to preexisting knowledge
Brain constructs model, applies it
Tests model
Readjusts when necessary

Question 8

Perception. Can only perceive which we can conceive.

What are the 2 filters of perception?

Answer 8

Past experience

Learning

Question 9

When perception matches reality, one is

Answer 9

Situationally aware

Question 10

3 characteristics of attention

Answer 10

Requires mental processing
Requires effort
Is limited

Question 11

2 types of attention?

Answer 11

Selective attention (one thing)
Divided attention (multi tasking)

Question 12

Cocktail party effect

Answer 12

Selected stimuli you respond to it, despite not paying attention.

At party, hear your name being mentioned from across the room

Question 13

It’s impossible to concentrate on

Answer 13

2 different tasks at same time

Question 14

2 types of overload

Answer 14

Qualitative overload = work to hard for own capacity

Quantitative overload = too much work to concentrate on

Question 15

Hypo-vigilance

Answer 15

Lack of attention

Question 16

Zeitgeber

Answer 16

Circadian rhythm cue. E.g birds singing, or sunlight.

Question 17

Hyper vigilance

Answer 17

Increased state of vigilance & attention.
Constant scanning,
Tense & anxious.

Question 18

Hyper vigilance can result in a

Answer 18

Narrowing of visual field, imparting look out