Memory Flashcards
What is the process of remembering
the process of remembering is the recreation of an experience or event that has been only partially stored in memory
What are the stages of the Multi-store Model of memory
Sensory memory:
memory lasts 340 to 420 milliseconds,
Memory is gotten from senses
Short term memory
memory last 18- 30 seconds
Displace decay
Long term memory
Memory lasts lifetime
Availability accessibility
Braun, Ellis and Lofts study (2002)
Autobiographical advertising can lead to the creation of false or distorted memory
Bransford & Johnson claim that applying appropriate previous previous knowledge to the context of an event is essential for accurate recall
Lofus is more interested in how many is affected by what happens after an event
What is memory
Memory is storing, and retrieving information