Media businesses - The conglomerate + key terms Flashcards
What is a conglomerate?
A corporation made up of several independent businesses
What happens in a conglomerate?
1 company owns a controlling stake in smaller companies that each conduct business operations separately
What do economists warn about conglomerates?
They can become too oversized to function efficiently
How can conglomerates be created?
In several ways, including mergers or aquisitions
What are mergers?
Companies joining together to form 1
Define demerger:
A company is broken down into several components
What are takeovers?
When a company is taken over by another company
What is concentration in the media?
A process in which fewer individuals/organisations come to control more of the mass media
What does diversification mean?
The way a media company spreads ownership of both related + unrelated products/areas
Define convergence:
The amalgamation (process of merging 2+ things) of mass communication technologies
What are the 4 media providers?
Content, network, and platform provider
What is a content provider?
Refers to any company who ‘provides content’ to be broadcast on a media platform
What is a network provider?
Companies who provide digital networks
There is a degree of convergence between ISPs + broadcast platforms
What are platform providers?
Companies such as facebook and youtube
