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Drama > Media > Flashcards

Media Flashcards

1
Q

What is mass media

A

All the forms of media which are reached on a large scale (national and international)

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2
Q

What is an example of how over time various types of media were invented and become popular

A

Radio to tv

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3
Q

How do we know mass media today has made such an impact in our lives

A

When we are without the media we feel disconnected from the world

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4
Q

What are compact discs (cds)

A

Used for music in 21st century . Video and computer have followed , now advanced to 3-D blue ray

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5
Q

What is film

A

Used for entertainment or documentaries

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6
Q

What is radio and television

A

Used for broadcasting (school based, provincial, national or international )

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7
Q

What is internet

A

Has many opportunities and challenges , many uses

News , music , iTunes, YouTube

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8
Q

What are blogs (fall under internet )

A

Discussion site published on web

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9
Q

What are podcasts (under internet)

A

Digital media, episode series of audio, video, digital radio

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10
Q

What is publishing

A

Newspapers , magazines are written

News 24, live feeds, twitter (electronic)

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11
Q

What are video games

A

Devices like play station , x box, and wii broadened use

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12
Q

What are mobile phones

A

Helps us see rapid breaking news, short clips of entertainment, horoscopes, alerts, games, music, social media

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13
Q

Social media

A

Transformed way of communication

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14
Q

How do the Amish communicate

A

Letters, word of mouth

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15
Q

What do the Amish do for fun / entertainment

A

Hunting, sewing, fishing, music, board games,

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16
Q

How do people from rural African communities communicate

A

By holding meetings and gatherings

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17
Q

What is a form of entertainment for rural African communities

A

Dancing, festivals, arts and crafts

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18
Q

How is today’s society defined by the media

A

It is the fundamental building blocks of how we define our contemporary culture

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19
Q

How are we not influenced by info on social media

A

If we are critical listeners and viewers

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20
Q

How can the media change how we perceive people and events

A

Media has a powerful hold on our lives, and we are influenced by the info passed on to us . Control that certain people have over us

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21
Q

How is allowing people to access info easily a positive aspect of the media

A

We can learn what is happening in other societies , and we can research our own society

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22
Q

How is its entertaining a positive aspect of the media

A

Films , facebook and tv are ways which we can switch off and relax

23
Q

How does creating opportunities for creative individuals a positive aspect of the media

A

To explore their talents and be recognized for them, actors, bloggers

24
Q

How is invading our lives a negative aspect of the media

A

We are invaded with info we don’t want or need . Info is pushed onto us

25
Q

How is aspiring to similar things a negative aspect of the media

A

We become a safe collective , instead of a unique individual . Diversity is lost to the western norm

26
Q

How is affecting our values and attitudes a negative aspect of the media

A

Aspiring to negative role models (stick thin models) being cool (drinking and smoking)

27
Q

How is violece on tv a negative aspect of the media

A

We are constantly exposed to images of death, making us used to violence and killing. Then we don’t react the way we should In real life . Children learn from what they see . The more violence viewed the more accepted it is

28
Q

What is propaganda

A

Form of communication, often biased or misleading in nature , aimed at influencing and changing attitude of a population toward some cause to form an agreement of a standard set of belief patterns

29
Q

How can info be used to influence an audience and further a plan.

A

By presenting facts selectively (lieing by omission)

Using loaded messages to produce an emotional response

30
Q

How has radio been used in the past as a means of propaganda and when

A

During 1993 and 1994 , radio was used as a means of propaganda to promote genocide in Rwanda

31
Q

How did the Rwanda genocide happen

A

Gov spread hate propaganda instructing the Hutu majority to murder and destroy the Tutsi minority , and all those who opposed the Hutu regime

32
Q

How did hitler use propaganda

A

Posters and films were used to brainwash and entire nation to hate and discriminate against an entire group of people , the Jews
Evoked emotions by creating strong sense of pride for Germany and extreme hate and blame for the Jews “loaded messages”

33
Q

What are ayrians

A

Blonde hair, blue eyes, considered perfect

34
Q

What is generalization

A

Stereoptyping

35
Q

What is stereotyping

A

Fixed ideas that many people have on a particular person . Not often the truth

36
Q

How can stereotypes be used positively

A

When incorporated into satire

37
Q

How is satire positive in stereotyping

A

The use of humor , irony , exaggeration , or ridicule , to expose and critisize people’s stupidity or vices. Politics

38
Q

What is satire

A

Makes us laugh at societies prejudice and habitats and become more aware for need of human rights

39
Q

How is the ugly noo noo similar to apartheid

A

Man is terrified of prawn because of how he looks , like white people were afraid of black , man didn’t want to listen to prawn like white
People
No matter how many times blacks / prawn was oppressed and discriminated he still fought back

40
Q

How is stereoptyping used negatively

A

When used to encourage prejudice

41
Q

What is prejudice

A

Preconceived judgements , which are socially learnt . Not based on actual experience . Realized in act of labeling

42
Q

How can we deconstruct stereotypes

A

By breaking down generalization of the stereotype by learning more about other people, and the truth beyond preconceived judgements

43
Q

How can we discuss stereoptypes

A

Have conversations around the generalizations , open minds to possibility of other truths

44
Q

How can we educate ourselves on stereotypes

A

We can teach better ways to our friends , by learning about people different to you. In order to be empathetic, compassionate human beings

45
Q

What is advertising

A

The promotion of a product or service

46
Q

How does advertising help sales

A

Encourage consumers to beleive they need the product

Companies will pay for wide exposure through mass media

47
Q

How can we see advertising is always finding new ways to advertise

A

First few seconds of YouTube video

48
Q

What is a brand

A

Identify a specific product, service or business

49
Q

What makes brands different

A

Name, sign, symbol, colour, slogan

50
Q

What was branding originally used for

A

Used to be a way to seperate people’s cattle by branding with a hot iron

51
Q

What is a trademark

A

Legally protected brand name

52
Q

What is brand morphing

A

Change image to stay with times , picking up on contemporary issues and current trends

53
Q

What are the various means of communication

A

Tv, radio, newspaper, internet, phones , act as channels which transmit ideas and info

Drama (6 decks)

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