McDonalds Flashcards
When was it founded
1940
How many countries does it operate in
119
36,115 outlets
How many people work for it
1.5 million
How much money does it make per day
$75 million
Sells…big macs in the US per second
12
Who franchised the company
Ray Kroch
Give an example of good work by Ronald McDonald charity
Offers help and support for families with sick children
Through money donated, they make 400 rooms for families every night of the year
Feeds…% of the population per day
1
What happened in 2000
Received allegations that sweatshop labour was used to make toys - damaged their reputation
What was the 2011 gross profit
$10.69 billion, up from $9.6 billion in 2010
How much money do they spend on marketing annually
$2 billion
…% cardboard recycled in restaurants, plans to make that 100% next year
75
Used cooking oil is reused to power the………………….(bio-oil)
Delivery fleet
What is the impact of McDonald’s on people’s health
Obesity
USA highest obesity rate, where McDonald’s originated from
What opportunity do they give to their employees
Chance to gain qualifications from apprenticeships up to foundation degrees
Give an environmental allegation against them
2006 - Greenpeace published a report called ‘Eating up the Amazon’ claiming that they are fuelling deforestation in the Amazon
They traced soybeans grown illegally in deforested areas to use as chicken feed
Bins are provided outside…………………and little patrols twice a day outside each restaurant to……………………….
However, this litter is not………..and is often sent to landfill
Each restaurant
Recycled
Why was the Drive-Thru invented
1975 - soldiers weren’t allowed to get out of cars while wearing their fatigues
First drive-thru located near military base Fort Huachuca
What did McDonald’s do in response to health allegation
Increased variety of salads, fruits and maple oatmeal.
The option of being able to order a Happy meal with apple juice or low-fat milk as the drink
2006 - One of the first fast-food restaurants to provide nutrition facts on their packaging
…% of consumer packaging is made from recycled materials
80
In the last 3 years, visits to McDonald’s by 19-21-year-olds have fallen by…%
13
How much has the menu grown by in the last several years, and what is the con of that
70%
Led to complaints that the traditional speed has been slowing down, affecting satisfaction.
