Marketing and Sales Acronyms

Question 1

B2B (Business to Business)

Answer 1

It is a communication between two different businesses.

Question 2

B2C (Business to Customer)

Answer 2

The communication between a customer and a business.

Question 3

CMS (Content Management System)

Answer 3

A web application that is specifically designed to make the process of creating, editing, and managing website easy for non-technical users.

Question 4

CRM (Customer Relationship Management)

Answer 4

It is the relationship of your business with the customers.

Question 5

GA (Google Analytics)

Answer 5

A service by Google to provide you with detailed statistics about your website’s traffic.

Question 6

KPI (Key Performance Indicator)

Answer 6

In the first step, you must be aware of the goals and success metrics of your business. They should be the indicators of your success.

Question 7

MAP (Marketing Automation Platform)

Answer 7

It is the use of software to automate marketing activities.

Question 8

RSS (Rich Site Summary)

Answer 8

An RSS feed provides you with the website’s updated information. The customers don’t need to open the website.