Marketing Flashcards
1
Q
what are the 5 stages of product life cycle?
A
1=Development 2=Introduction 3=Growth 4=Maturity 5=Decline
2
Q
PLC- explain stage 1 development
A
=product being made and initial idea of product
3
Q
PLC- explain stage 2 Introduction
A
=When product is launched and sales begin
4
Q
PLC- explain stage 3 Growth
A
=When product starts selling faster and becoming successful as more people are buying
5
Q
PLC- explain stage 4 Maturity
A
=Sales rate slow down
6
Q
PLC- explain stage 5 Decline
A
=When sales fall
