Lewin's Force Field Analysis Flashcards
1
Q
What is Lewin’s Force Field Analysis?
A
A business model that provides an overview of the balance between the forces driving change within a business and the forces resisting change
2
Q
What needs to happen for change to occur?
A
The driving forces must exceed the restraining forces
3
Q
When is there no change within an organisation?
A
When there is equilibrium between driving and resisting forces
4
Q
State three internal forces that drive change
A
- Need for higher profits
- Poor efficiency
- Lack of innovation
- Change of leadership
- Need to change culture
5
Q
State three external forces that drive change
A
- Customer demand
- Competition
- Legislation
- Ethics
- Technological change
