Lecture- Part2

Question 1

How can (social) psychologists help regarding topics like climate change?

Answer 1

Know attitudes, beliefs, and affective reactions to issues—> risk perception

Question 2

When do we worry less?

Answer 2

When risk isn‘t personally affecting us
Risk is far away in the future
When the risk is abstract
Risks that are caused by choices which also provide a benefit to us
Over which we have some control

Question 3

If we want toi make people aware of the risks, we should make communications which:

Answer 3

Make these risks local and personal 
Make the risks concrete
Focus on the present
Point out the trade-offs between risks and benefits 
Stress the element of personal control

Question 4

PATH model

Answer 4

Applying social psychology from problem to solution

Question 5

Step 1 of PATH model

Answer 5

Problem

1. what exactly is the problem?
2. Why is it a problem?
3. For whom is this a problem?
4. What are the main causes of the problem?
5. What is the target group?
6. What are the main aspects of the problem?—> applied problem?, social-psychological problem?, can it be solved?

Question 6

Step4 of PATH model

Answer 6

You start thinking about possible solutions
Do not try to change all variables at once
Choose one variable which is most likely to lead to the biggest change in the outcome variable
Depending on which variables you choose, the solution is also different
Find social-psychological theories that help explain the problem

Question 7

Social-psychological theories that could explain the problem (e.g. smoking)

Answer 7

Conditioning
Social cognitive theory
Theory of planned behavior

Question 8

Conditioning

Answer 8

Making repeated associations between stimuli and behavior cause the behavior to become automatic

Question 9

Social cognitive theory

Answer 9

Focuses among other things on the role of self-efficacy, social environment (peers, reward, punishment)

Question 10

Theory of planned behavior

Answer 10

Focuses on attitudes, subjective norms, and perceived behavioral control, which together predict the intention to perform a certain behavior