Lecture 6 - CoMo Flashcards

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1
Q

What is prospect theory

A

Also known as loss aversion theory. It states that decision-making depends on choosing among options that may themselves rest on biased judgments.

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2
Q

3 key features of prospect theory

A

Loss Aversion (we feel loss more than we feel gains), Diminishing Sensitivity, Adaptation levels

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3
Q

When do people become risk-seeking?

A

When they’re certain to loose or uncertain of an outcome sometimes

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4
Q

availability bias leads to affect bias

A

what comes to mind first sounds right –> The affect heuristic is an instance of substitution, in which the answer to an easy question serves as an answer to a much harder question

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5
Q

Understand the 4 fold pattern of decision making preferences acting under certainty and possibility effects

A

Slide 32

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