Lecture 3: Attitudes and Attitude Change

Question 1

An attitude is an overall evaluation that expresses how much we like or dislike an object, issue, person, or action.

Answer 1

True

Question 2

Attitudes are learned predispositions to respond to an object in a consistently favourable or unfavourable way.

Answer 2

True

Question 3

Attitudes lead to responses but the responses can be inconsistent.

Answer 3

False

Question 4

Attitudes are targeted toward an object/class of objects.

Answer 4

True

Question 5

Favourability is how strongly we hold on to attitudes.

Answer 5

False

Question 6

Persistence is how difficult it is to change an attitude.

Answer 6

False

Question 7

Confidence is how easily attitudes can be accessed from memory.

Answer 7

False

Question 8

Favourability is the degree to which we like or dislike something.

Answer 8

True

Question 9

Accessibility is how easily attitudes can be accessed from memory.

Answer 9

True

Question 10

Confidence is how strongly we hold on to attitudes.

Answer 10

True

Question 11

Persistence is how long our attitudes last.

Answer 11

True

Question 12

Resistance is how difficult it is to change an attitude.

Answer 12

True

Question 13

Ambivalence is when our evaluations are mixed (both positive and negative).

Answer 13

True

Question 14

Cognitive dissonance is defined as inconsistencies between attitudes and behaviours (beliefs and actions).

Answer 14

True

Question 15

A state of imbalance between attitude objects cannot be sustained, will be resolved by altering one of the relationships.

Answer 15

True

Question 16

Internal attribution is something within the person we observe, i.e., their personality.

Answer 16

True

Question 17

External attribution is caused by something outside the person we observe, i.e. their situation.

Answer 17

True

Question 18

Attitudes impact behavioural intentions which in turn impact behaviour.

Answer 18

True

Question 19

Subjective norms equal normative beliefs x norm evaluations.

Answer 19

True

Question 20

Human behaviour is guided by behavioural beliefs, normative beliefs, and control beliefs.

Answer 20

True

Question 21

Conative effects are attitudes that affect our behaviour.

Answer 21

True

Question 22

Cognitive effects are attitudes that guide our thoughts.

Answer 22

True

Question 23

Affective effects are attitudes that influence our feelings.

Answer 23

True

Question 24

Conative effects are attitudes that guide our thoughts.

Answer 24

False

Question 25

Cognitive effects are attitudes that influence our feelings.

Answer 25

False

Question 26

The consistency principle suggests we value harmony between thoughts, feelings, and behaviours.

Answer 26

True

Question 27

The theory of reasoned action suggests that subjective norms impact behavioural intentions.

Answer 27

True