Lecture 13 - (Content of Strategy) Corporate Level Strategy - Emerging Markets Flashcards
Define ‘advanced economics’
Post-industrial countries characterized by high per-capital income, highly competitive industries, and well-developed commercial infrastructure
Define ‘emerging economies’
Former developing economies that have achieved substantial industrialization, modernization, and rapid economic growth since the 1980s.
Define ‘developing economies’
Low-income countries characterized by limited industrialization and stagnant economies
BRIC countries
Brazil
Russia
India
China
CIVETS
Colombia Indonesia Vietnam Egypt Turkey South Africa
What fuels dynamism in emerging markets?
Market liberalisation, industrialisation, modernisation, urbanisation, privatisation
- All led to rapid economic development & transformation
- Huge international investment
- Boom in consumer and business markets
Name some common characteristics of EMs (8)
High population and constant expansion
High-growth, high potential - but high risks too
Similarities in economy but not necessarily in political or cultural traits
Unique patterns of transformation in society & politics
Either state- or family-owned businesses dominate many
Active role of government
Home-grown companies on their way to become regional or global powers
A new generation of entrepreneurial class hard at work
Why are emerging markets important?
Manufacturing bases
Sourcing destinations
Formidable indigenous innovation
Why are emerging markets valuable manufacturing bases?
Low-wage, high-quality labour
Large reserves of raw materials and natural resources, e.g. industrial diamonds in South Africa
What is outsourcing?
procurement of selected value-adding activities - including production of intermediate goods or finished products - from independent, external suppliers.
What is global sourcing?
procurement of products and services from foreign locations
What is offshoring?
relocation of a business process or entire manufacturing facility to a foreign country
Give some examples of risk and challenges of doing business in emerging markets (8)
Weak IP protection
Political instability
Bureaucracy and lack of transparency – Corruption
Dual economy / contrasts
Partner availability and qualifications
Understanding and working with
Family Conglomerates
Poverty and Great Inequality among Citizens