lead sourcing

Question 1

first

Answer 1

“So first thing we need to address before anything else, which is the elephant in the room.

And what this is, is the question of “why do so many agencies fail to deliver REAL clients and not just leads?”

Question 2

second

Answer 2

Now the reason for that is the majority of agencies try to send you a large quantity of leads to prove they are fulfilling on their end.

But the problem is in order to do this, they need to run marketing campaigns that are promoting, cheap offers that are focused on price only.

Question 3

third

Answer 3

This then floods your front desk with “bargain seekers” who never had an intention of paying for your highest tiered services.

And while this sometimes can work, with the majority of agencies running the same ads, the same offers, the same follow up - the same copy and paste stuff for everyone which ultimately means the people that are opting into their ads are just coming for the discount and/or forget they signed up 5 mins later

Question 4

fourth

Answer 4

Leading you to spend hours trying to contact and follow up with hundreds of leads, fill your calendar with no shows and tire kickers, and spend thousands of dollars in agency fees and adspend only to have the agency tell you that it is your “sales process” that’s the issue.

Instead what we do is run ads that focus on providing value and building the know like and trust factor.
Way I see it is - think of someone considering lipo/facelift. Are they typing in ‘’cheapest surgeon in LOCATION?’’ - no right? They’re looking for the one with the most credibility and authority…

Question 5

fifth

Answer 5

And the reason WHY is because they already have the money to spend, they’ve already made the decision to commit - they just need the BEST person to help them reach the desired result

The same applies to treatments like this, only if you frame yourself in a way that attracts those types of patients so you save hours every day chasing down leads, siting and waiting for clients that never show up, and actually fill your calendar with high intent clients needing your most expensive services that become repeat customers and bring high quality referrals.”