Language And Power

Question 1

What did Shân weiring(1999) do?

Answer 1

Categorise power into three concepts;
– Power (authority).
– Social groups.
– Personal (role in society) power.
Technology has provided the youth with a platform to seek power.

Question 2

What are these aspects?

Answer 2

Influential – no authority, trying to gain power.
Assertions– opinion in fact.
Metaphors – reassuring audience/bonds between the speaker and the audience.
Instrumental – authoritative power. Power because a few they are.
Model verbs and declarative sentences.

Question 3

What concept did Fairclough do?

Answer 3

“Synthetic Personalisation”.
– Capitalist society separate into dominant and dominate classes.
– Believes we should study language to recognise power to influence us.

Question 4

What supports this?

Answer 4

The Bill Clinton Scandal.
He used, “synthetic personalisation”. January 20, 1993.
– Speech was ironic as he abused his instrumental power to influence an assistant, Monica Lewinsky.

Question 5

What are Grice’s 4 conversational maxims?

Answer 5

Quality – not lying on purpose, and speaking with what you believe to be true.
Quantity – Not withdrawing information that is relevant to the conversation, also not bombarding the peer with information.
Relevance – only say things relevant to the conversation.
Manner– clear, concise and orderly. Prevent using overly complex words.