L4 Flashcards
Social Identity Theory
People define themselves in terms of one or more social entities, either as a member of social category or a member of a group.
Stereotyping
The process of assigning traits to people on the basis of their membership in a social category.
Perceptual biases: Halo effect
A perceptual error in which our general impression of a person, based on a single characteristic, colours our perception of other characteristics of that person.
Perceptual biases: projection /false consensus effect
A perceptual error in which we overestimate the extent to which others have beliefs and characteristics that are similar to our own.
Perceptual biases: Primacy effect.
A perceptual error in which we quickly form an opinion of people on the basis of the first information we receive about them.
Perceptual biases: Recency effect
A perceptual error in which the most recent information dominates our perception of others.
Contact Hypothesis
A theory stating that the more we interact with someone, the less prejudiced or perceptually biased we will be against that person.
Attribution process
The perceptual process deciding whether an observed behaviour or event is caused by internal or external factors.
Internal attribution
Behaviour is attributed to internal factors.
External attribution
Behaviour is attributed to external factors.
Cues in the attribution process: Consistency
Does the person engage in the same behaviour regularly and consistently?
Yes: Internal
No: External
Cues in the attribution process: Distinctiveness
Does the person engage in the behaviour in many situations or is it distinctive to one situation?
Yes: Internal
No: External
Cues in attribution process: Consensus
Do most people engage in the behaviour, or is it unique to this person?
Yes: External attribution
No: Internal attribution
Fundamental attribution error
The tendency to see the person rather than the situation as the main cause of that person’s behaviour (internal attribution).
Attribution bias: self-serving
The tendency to attribute our favourable outcomes to internal factors and our failures to external factors.