Keyword Planner Tool

Question 1

Where do you find the KWP?

Answer 1

tools and settings spanner icon TR>

far left panel>PLANNING>Keyword planner

Question 2

What are the 2 function options in the KWP?

Answer 2

1. find KW ideas
2. with an existing KW list, explore search volume and forecasts

Think of the process, we need to discover/build KW ideas first then we can ascertain volume and potential cpc cost