Keyword Planner Tool Flashcards

1
Q

Where do you find the KWP?

A

tools and settings spanner icon TR>

far left panel>PLANNING>Keyword planner

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2
Q

What are the 2 function options in the KWP?

A
  1. find KW ideas
  2. with an existing KW list, explore search volume and forecasts

Think of the process, we need to discover/build KW ideas first then we can ascertain volume and potential cpc cost

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