Idea Generation Flashcards
Define creativity
Creativity is the act of coming up with something new and original.
What are the skills of creativity
Flexibility, brainstorming, imagination, curosity
Define innovation
The process of making improvement by adding something new.
What is ideation
This is the process of generating, developing and communicating new ideas
Mention the Idea generation models
IR3 process model
Alex Faickey Osborn Brainstorming
Bob Eberle SCAMPER
Edward De Bono Six Thinking hats
What’s the full meaning of the IR3
Inspiration
Research
Representation
Reforcement
Explain the Alex Faickey Brainstorming model
A group creativity technique by which efforts are made to find conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its members.
List Bob Eberle Scamper model
Substiute sth
Combine it with sth else
Adapt sth to it
modify it
put it to some other use
elimintae sth
reverse it
Mention Edward de bono six thinking hats
White - Objectivity
Blue - Process
Green - Creativity
Red - intiution
Black - Negative
Yellow- optimisim/positive
Mention the analysing tools
Brainstorming
Roleplay
Reflection
collaboration
User research
What is the white hat about?
Calls for information known or needed basically gathering just the facts, figures & data.
What is the yellow hat about?
Known for optimism. The yellow hat is for optimism and the logical positive view of things.
What is the black hat about?
Known for negativety. The black hat is about judgement, caution and evaluation. Wearing black hat might consider the following: cost, regualations , designs and materials
What is the black hat about?
Known for negativety. The black hat is about judgement, caution and evaluation. Wearing black hat might consider the following: cost, regualations , designs and materials
What is the red hat about?
This hat covers intution, feelings , hunches and emotions.
