Hofstede's Cross Cultural Dimensions Flashcards
List the cultural dimensions
1) Power distance
2) Collectivism and individualism
3) Femininity and masculinity
4) Uncertainty avoidance
5) Long term and short term orientation
6) Indulgence vs self-restraint
What is Hofstede’s CCD?
Framework for handling considerations across cultures and subcultures
Explain power distance
The extent to which the less powerful members of organizations accept and expect that power is distributed unequally.
In webpages: Who should access info? Should managers section be prominent or hidden?
Explain collectivism and individualism
Degree to which individuals are integrated into groups. Individualism in cultures implies loose ties; everyone is expected to look after one’s self or immediate family but no one else. Collectivism implies that people are integrated from birth into strong, cohesive groups that protect them in exchange for unquestioning loyalty.
Explain femininity vs masculinity
Traditional male vs female roles. Masculine prefers achievement, success, heroism. Feminism is very family and quality of life driven.
Explain uncertainty avoidance
Societies tolerance for uncertainty and ambiguity.
Explain long term and short term orientation
Focus on the here and now or the long term big picture?